Autor: Halina Waniak-Michalak, Jan Michalak, Maciej Turała
Wydawnictwo: Wydawnictwo Uniwersytetu Łódzkiego
Format: ibuk
The monograph is scientifically valuable, innovative and brings the high potential for application. The discussed topics are up to date and significant for both theory and economic practice. The literature review presented herein is of high academic... więcej >
Red. Izabela Kończak, Magdalena Lewicka, Agata S. Nalborczyk
Wydawnictwo: Wydawnictwo Uniwersytetu Łódzkiego
Format: ibuk
What is and where is the Islamic World in 2019? If we understand the Islamic World as all Muslim-majority countries, according to the Pew Research Center (2015) we would find 50 such countries with a total population of over 1.8 billion. The highest... więcej >
The book contains a series of eight long case studies on various business issues in emerging markets (for instance Polish, Chinese, Nigerian). The authors focus on a variety of topics from marketing, through business operations, finance, leadership,... więcej >