Investment attractiveness of the Silesian voivodship

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Investment attractiveness of the Silesian voivodship

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This book aims to present the results of the research into the investment attractiveness of the Silesian Voivodship. The authors made an attempt to find the answers to the following questions: what determines the current attractiveness of the Silesian Voivodship as an area of investment expansion and which factors are going to determine its attractiveness in the future?


The objectives of the research were as follows:


– to identify the foreign investors who have invested in the Silesian Voivodship (the following criteria were accepted: an investor’s country of origin, profile of their business operations, industry, a company’s size, an amount of capital invested),
– to identify the objective and subjective criteria underlying the investment attractiveness and their reference to the Silesian Voivodship,
– to find out the place of the Silesian Voivodship in the ranking of attractiveness, compared to other Polish voivodships,
– to describe the strengths and weaknesses of the Silesian Voivodship, compared to the other voivodships, when it comes to attracting foreign investments,
– to identify the opportunities and threats that foreign investors face when they want to start doing business in the Silesian Voivodship,
– to identify the importance of the image projected by the Silesian Voivodship in managing the investment attractiveness of this region,
– to identify the role of the Katowice Special Economic Zone in attracting foreign investments,
– to describe the role of local government authorities in the voivodship, poviats, communes and other institutions when managing the investment attractiveness of the region in question.


The methodical objectives included:


– review of the existing measures of investment attractiveness and creation of the authors’ own base of measures for evaluating investment attractiveness of a given market, which can be used in direct research, critical review of the research methods and techniques, which can be used in direct research into the investment attractiveness of the Silesian Voivodship.


Rok wydania2012
Liczba stron136
KategoriaZarządzanie, organizacja, strategie
WydawcaWydawnictwo Uniwersytetu Ekonomicznego w Katowicach
ISBN-13978-83-7875-050-5
Numer wydania1
Język publikacjipolski
Informacja o sprzedawcyePWN sp. z o.o.

Ciekawe propozycje

Spis treści

  Introduction    7
  
  Chapter I. The region’s investment attractiveness – theoretical and methodical issues    11
  
  1. Definition and measurement of the region’s investment attractiveness     11
  2. Methodical background for the research into the region’s investment attractiveness     20
  3. Direct research and description of the research sample     25
  
  Chapter II. Potential investment attractiveness of the Silesian Voivodship    31
  
  1. The scope of the taxonomic analysis     31
  2. Presentation of the results of analysis with the application of Z. Hellwig’s taxonomic measure of development     33
  3. Conclusion     60
  
  Chapter III. Real investment attractiveness of the Silesian Voivodship    62
  
  1. Description of the Silesian Voivodship     62
  2. FDI inflow to the Silesian Voivodship     67
  3. Institutions affecting the climate for foreign investments     73
  
  Chapter IV. Perceived investment attractiveness of the Silesian Voivodship – experts’ opinions    83
  
  1. Criteria for and methods of managing the region’s investment attractiveness     83
  2. Evaluation of investment attractiveness factors for the Silesian Voivodship     89
  3. The role of promotional activities in developing investment attractiveness of the Silesian Voivodship     94
  4. Motives and experiences connected with the expansion of foreign companies in the Silesian Voivodship     97
  5. Why Katowice? – results of the workshop entitled „Investment promotion of Katowice in the context of the Silesian metropolis”     101
  6. Recommendations on how to improve investment attractiveness of the Silesian Voivodship     107
  
  Conclusion     111
  Bibliography     115
  List of figures     121
  List of tables     122
  Appendix     127
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