EBOOKI WYDAWCY
Redakcja:
Wydawca:
Format:
ibuk
The book offers the comprehensive picture of the academic entrepreneurship phenomenon in the Visegrad countries perspective and it is an insightful read for university managers responsible for the development of the academic entrepreneurship. It is also an interesting body of empirical knowledge for the academic entrepreneurship stakeholders, such as local business, organizations supporting entrepreneurship, and local government institutions.
This book draws on the results of international survey conducted among students and academics representing universities from the Visegrad Group countries. The survey was an important part of the project “Cross-border Bees in V4 Countries - Building of Educational Entrepreneurship Start-ups in V4 Group” granted by the International Visegrad Fund for 2016-2017 (project no. 11610602). University of Bielsko-Biala (project coordinator) collaborated with the Technical University in Ostrava from the Czech Republic, the Alexander Dubček University from Slovakia, and the Szent István University from Hungary.
Rok wydania | 2019 |
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Liczba stron | 138 |
Kategoria | Publikacje darmowe |
Wydawca | Wydawnictwo Naukowe PWN |
ISBN-13 | 978-83-01-20766-3 |
Numer wydania | 1 |
Język publikacji | polski |
Informacja o sprzedawcy | ePWN sp. z o.o. |
EBOOKI WYDAWCY
POLECAMY
Ciekawe propozycje
Spis treści
Introduction (Katarzyna Żyminkowska) | 9 |
References | 12 |
Part I. Conditions for developing academic entrepreneurship in the Visegrad Countries | 15 |
Chapter 1.1. Setting up and running a business in the V4 countries (Hana Štverková, Monika Mynarzová, Radomír Kaňa) | 16 |
Easiness of Doing Business in the V4 Countries | 19 |
Starting a business | 22 |
References | 27 |
Chapter 1.2. Determinants of competitiveness in the sector of small and medium enterprises – practical aspects (Irena Dudzik-Lewicka) | 29 |
Introduction | 29 |
Methodology of the survey-based study | 30 |
Identification of the major determinants of competitiveness of small and medium enterprises | 32 |
Final conclusions | 38 |
References | 41 |
Chapter 1.3. Franchise as the network form of cooperation in tourism in the V4 countries (Ewa Lipianin-Zontek, Irena Szewczyk, Zbigniew Zontek) | 42 |
Introduction | 42 |
1. Franchising as a contemporary marketing concept | 43 |
2. Conditions of the franchising contract | 45 |
3. The franchising market in the V4 countries with a particular focus on the hotel sector | 48 |
Summary | 51 |
References | 52 |
Chapter 1.4. Venture capital as an element of support policy of entrepreneurship in the V4 countries. Polish experiences (Honorata Howaniec, Aneta Madyda) | 54 |
1. Introduction | 54 |
2. Private equity vs venture capital – introduction to terminology | 54 |
3. Private equity and venture capital in Poland | 56 |
4. Material and methods | 60 |
5. The perceptions of venture capital (seed capital and start-up capital) of students and would-be entrepreneurs | 61 |
6. Conclusions | 64 |
References | 65 |
Part II. Student and academic entrepreneurial behaviour in the Visegrad Group universities – empirical research results 67 | |
Chapter 2.1. Survey methodology and sample description (Katarzyna Żyminkowska, Agnieszka Barcik, Piotr Dziwiński, Marcin Jakubiec) | 68 |
Chapter 2.2. Students and academics in business – experiences with, motives, incentives and barriers of setting up a business (Agnieszka Barcik, Piotr Dziwiński, Marcin Jakubiec) 75 | |
1. Academic entrepreneurship – advantages and disadvantages of setting up a business in the Visegrad Group countries | 75 |
2. Employment in business | 77 |
3. Owning a business | 79 |
4. Motives for running a business | 81 |
5. Barriers of setting up a business | 84 |
References | 89 |
Chapter 2.3. V4 business attractiveness in the perception of students and academics (Agnieszka Barcik, Piotr Dziwiński, Marcin Jakubiec) | 90 |
1. The concept of business attractiveness – introduction | 90 |
2. Attractiveness of the Visegrad countries | 91 |
3. Attractiveness of industries in cross-border business | 96 |
4. Identification of successful business cases in V4 cross-border business activities | 98 |
References | 99 |
Chapter 2.4. Stimulating academic entrepreneurship by universities – the satisfaction and preferences of students and academics (Katarzyna Żyminkowska) | 100 |
1. Academic entrepreneurship stimulation – introduction | 100 |
2. Overall satisfaction with university efforts to enhance entrepreneurship | 101 |
3. Forms of enhancing entrepreneurship offered by universities | 103 |
4. Preferred forms of enhancing entrepreneurship | 107 |
References | 108 |
Appendix 111 | |
Chapter 3.1. The entrepreneurial orientation of university students in Ukraine and Poland through the prism of developing educational standards (Lyudmila Shulgina, Małgorzata Okręglicka) | 112 |
Introduction | 112 |
Theoretical background. Entrepreneurship | 112 |
Entrepreneurial orientation | 113 |
The term “standard” and origin of educational standards | 114 |
The role of education in stimulating entrepreneurial orientation among students | 115 |
Methodology of the research | 116 |
Results of the questionnaire survey | 117 |
Discussion about the need for educational standards in developing entrepreneurial orientation among students | 120 |
The need for enhancing the level of EE students based on improving higher education standards | 123 |
Conclusions | 125 |
References | 125 |
Chapter 3.2. Academic integration strategy into global innovation networks as a factor of national security (Olha Prokopenko, Vitaliy Omelianenko) | 129 |
Introduction | 129 |
Brief literature review | 129 |
Research methodology | 131 |
Research results | 132 |
Conclusions | 137 |
References | 137 |