Practical Aspects in Doing International Business

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Running a business on an international scale requires not only a substantial body of knowledge but also the ability to apply it in practice. That is why our textbook, with a vast collection of practical examples, discusses a wide variety of pertinent issues connected with business operations in international markets, from international market analysis, drafting business plans, concluding business transactions and the insurance of goods through to customs clearance procedures and professional etiquette. We also explain the specificity of doing business online.
The book is addressed primarily to students of courses in economics and management. We hope it will also make interesting reading for entrepreneurs and people indirectly involved in international business, who work in its immediate environment in banks, chambers of commerce and consulting companies and those who have dealings with public administration at different levels in foreign countries.


Rok wydania2016
Liczba stron192
KategoriaPublikacje darmowe
WydawcaWydawnictwo Uniwersytetu Łódzkiego
ISBN-13978-83-7969-988-9
Numer wydania1
Język publikacjipolski
Informacja o sprzedawcyePWN sp. z o.o.

Ciekawe propozycje

Spis treści

  Preface    9
  
  Chapter 1. Business etiquette (Janusz Świerkocki)    11
  1.1. What is etiquette and why do you need to know and observe it?    11
  1.2. Greeting someone and saying hello. Saying goodbye    13
  1.3. Introducing people    16
  1.4. Visiting cards    16
  1.5. Having a conversation    19
  1.6. Correspondence    21
  1.7. Business events and receptions    23
  1.7.1. Invitations    24
  1.7.2. Cocktail party    25
  1.7.3. Seated parties    27
  1.8. Personal appearance and dress code    30
  Questions and assignments    32
  Literature    33
  
  Chapter 2. Business plan (Tomasz Dorożyński, Wojciech Urbaniak)    34
  2.1. Notion    34
  2.2. Characteristics    35
  2.3. Using a business plan    38
  2.4. Contents    42
  2.4.1. Executive summary    43
  2.4.2. Business description    44
  2.4.3. Short description of the project    45
  2.4.4. Products and services covered by the project    45
  2.4.5. Business location    46
  2.4.6. Initial outlays    46
  2.4.7. Financing initial outlays    47
  2.4.8. Market analysis    48
  2.4.9. Market activities plan    50
  2.4.10. Human resources    53
  2.4.11. Supplies of materials for production (services)    53
  2.4.12. Other operating costs of production and their forecast    54
  2.4.13. Project timetable    55
  2.4.14. Financial forecast    56
  2.4.15. Risk factor    57
  Questions and assignments    59
  Literature    59
  Appendices    60
  Appendix 1. Simplified Balance Sheet    61
  Appendix 2. Profit and Loss Account    62
  Appendix 3. Cash Flow Forecast    63
  
  Chapter 3. Foreign market research (Tomasz Dorożyński, Wojciech Urbaniak)    64
  3.1. Notion    64
  3.2. Characteristics    67
  3.3. The role of market research in selecting foreign outlet marketplaces    69
  3.4. Geographic market research    70
  3.5. Goods and services market research    73
  3.6. Stages of foreign market research    77
  3.7. Research methods    79
  3.8. Sources of information about foreign markets    83
  Questions and assingements    85
  Literature    85
  
  Chapter 4. International business transactions (Bogdan Buczkowski)    87
  4.1. Foreign market entry modes    87
  4.1.1. Non-capital forms of operating on the international market    89
  4.1.2. Forms of operating on the international market with capital involve- ment    94
  4.2. Preparation and conclusion of commercial transactions    96
  4.2.1. Inquiry, offer, order and contracts    96
  4.2.2. Law applicable to the contract    97
  4.2.3. Commercial jurisdiction and enforcement of judgements    100
  4.2.4. Commercial uses, customs and contractual clauses    102
  4.4.5. Additional contract clauses    110
  4.3. Settlements of international business transactions    113
  Questions and assignments    116
  Literature    117
  
  Chapter 5. Insurance in international business transactions (Bogdan Buczkow-
  ski)    119
  5.1. Classification of risks and risk management    119
  5.2. Liability of carriers in international transport    124
  5.2.1. Liability of carriers in maritime transport    124
  5.2.2. Liability of carriers in road transport    125
  5.2.3. Liability of carriers in rail transport    125
  5.2.4. Liability of carriers in air transport    126
  5.3. Methods for mitigation of risk    127
  5.4. Types of insurance contracts    127
  5.5. Policy insurance conditions    131
  5.6. Procedures for settlement of claims    133
  Questions and assignments    135
  Literature    135
  
  Chapter 6. Customs procedures in foreign trade (Bogdan Buczkowski)    136
  6.1. European Union Customs Code    137
  6.2. TARIC – Integrated Tariff of the European Union    137
  6.3. Documenting the origin of goods in foreign trade    139
  6.4. Customs value of goods as a basis for determining the charges due    140
  6.5. Incurrence of the customs debt and guarantees    145
  6.5.1. Customs debt on import    145
  6.5.2. Customs debt on export    146
  6. 6. Customs-approved use of goods    146
  6.6.1. Entering the goods into customs free zones or customs warehouses ...    148
  6.6.2 Abandonment of goods for the benefit of the state    150
  6.6.3. Re-export    150
  6.6.4. Destruction of goods    150
  6.7. Placing of goods under customs procedures    151
  6.7.1. Customs warehouse    151
  6.7.2. Processing under customs control    155
  6.7.3. Temporary importation or exportation    156
  6.7.4. Inward processing    158
  6.7.5. Outward processing    160
  6.7.6. Release into free circulation    160
  6.7.7. External and internal transit    161
  6.7.8. Exports    163
  6.7.9. Customs declaration with the use of the SAD    165
  Questions and assignments    166
  Literature    167
  
  Chapter 7. Electronic business (Anetta Kuna-Marszałek)    169
  7.1. The substance of the “new” economy    169
  7.2. Definition of e-business and related terms    173
  7.3. The Internet as an e-business environment    177
  7.4. E-business models    180
  Questions and assignments    187
  
  Literature    187
  List of tables    190
  List of figures    191
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